Who am I really?

Thanks for making it this far! Let me introduce myself for real.

I’m Isaac, a writer, editor, content strategist, editorial lead, performer, teacher, and overarching creative with over ten years of experience in content (and digital) marketing, narrative building, external and internal communications, community building and management (in marketing and comedy), and creative strategy.

I’ve helped companies across a vast expanse of fields find their voice, sharpen their storytelling, reach and connect with new audiences, and remove obstacles from awareness that sticks and business that repeats. I endeavor to help businesses be remembered.

My credits include IMPRO Amsterdam, Datamaran, Newzoo, Hubs (now Protolabs), ACT Commodities, TomTom, Contentoo, Startup Guide, and Verve Ventures.

If you can believe it, I’ve also been an improvised theater performer and teacher for 20 years, so I can make anything fun (yes, even exactly what you’re thinking of right now).

In other words, maybe your words if we work together, I want to create remarkable work that brings joy and action, and lead creative teams to do the same.

Man with beard and glasses standing with arms outstretched on stage, black background, empty chairs behind him.
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What people say about me

“Isaac is a creative force of nature. He is able to write well about everything - and make it fun while he's at it. He is always engaged, always looking for opportunities, and brings a stunning amount of energy to the team.”

-Horatiu Mitu, Newzoo

“I once called Isaac the best writer I ever worked with, and after collaborating with him for one and a half years, I stand by that statement more than ever. Isaac creates content that resonates and feels unique, because he makes sure to understand the subject, products, and services he writes about, as well as the audience he speaks to.

-Tamara Verheij, Newzoo

“He is just a generally kind and affable person—easy to get along with, patient, positive, and always supportive of the team. His blend of whip-sharp writing, creativity and analytical thinking is hard to find. Any organization would be lucky to have him.”

-Merrit Gurley, Hubs (now Protolabs)

“He brought fresh, thoughtful ideas to the table and played an important role in helping us reach new audiences. Beyond his skills, Isaac's positive attitude and great sense of humor made him a joy to work with. He brought both energy and laughter to the team.”

-Paige van den Dam, IMPRO Amsterdam

“Writing comes naturally to him; my role as a digital marketing manager has become much easier with his support. Beyond his writing skills, Isaac has grown into a key driver of our content strategy. He’s full of fresh ideas and isn’t afraid to bring them to the table, even when support is limited—a persistence I deeply admire. His commitment to creating impactful content and pushing for innovation has made a real difference.”

-Danjing Zhou, Newzoo

“Isaac's energy, determination and willingness to support in any part of a project have allowed Startup Guide to successfully complete multiple projects around the globe. Isaac is a professional, highly motivated writer and researcher with excellent communication skills.”

-Eglė Duleckytė, Startup Guide

“Isaac is a pleasure to work with. Diligent, curious and engaging - not to mention a damn fine writer! I've hired Isaac on a number of occasions to research, write and edit product copy, blog posts, feature stories and other assorted pieces. In fact, I did so just yesterday and was extremely pleased with the results.”

-Ryan Millar, Dashwell Coaching & Training

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